Marketing

Recruiting 101: 4 Handy Tips for Hiring Your First Employee

Are you feeling like you have finally achieved that level of growth where you are ready to expand your one-woman show and start building a team?  If so, congratulations!! What an amazing achievement.   Now, here’s the dirt. First-time hiring is an exciting process, but it does involve a little bit of a learning curve.  These …

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4 Ways to Connect with Consumers and Grow Your Business Online

It is no secret that if you want to find success in the business world, you must connect with your customers. However, determining how to build these meaningful relationships can be a challenge, particularly when your business is online. Face-to-face interactions are happening less and less, making strong connections with consumers a unique challenge.  To …

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Everything You Need to Know About Putting Technology to Work for You

When it comes to running a business, technology can help in almost every aspect. Here are some of the best ways that entrepreneurs can use technology to help increase their productivity and bottom line. Improve Your Productivity Time tracking and organizational software and apps can help anybody running a tight schedule save precious time and …

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Social Media Strategies

5 Smart Social Media Marketing Strategies That Every Successful Entrepreneur Needs

Regardless of how comfortable you are with social media, the fact is that every business, whether big or small, absolutely needs a social media presence in order to succeed.     Social media not only provides an ideal forum to promote your business, but it also allows for a space to foster relationships with clients …

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